About This Activity
Camp Leaders - Julianna McDaniel & Stacia Shoults This ouTSTanding camp starts with introducing what a brand is and goes on to explore how different branding elements, such as visual identity, advertising strategy, and content marketing, as well as the intangible elements of the customer journey, come together to create a unique brand experience. By the end of the week, students will have the chance to implement what they’ve learned. By developing and creating a branding campaign they will partake in a good ole’ fashion competition for the chance to have theirs showcased throughout the upcoming school year.
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